When I wrote my Payperpost entry promoting SocialSpark, I registered for an account with the latter to learn more about this latest offering from Izea. I wondered how the process works seeing that it is not only a paid blogging site but a social networking site as well.

As soon as I got an account, I received email notifications from fellow bloggers who would like to network with me by increasing “props” (which means a good feedback; an opposite of “drops”). “Props” help increase the blogger’s popularity within the program, which is favorable in getting more ad opportunities.

The system of getting ads to work on is different. There should be an open slot for the ad and if no slots are available at the time, the blogger can queue or request for a slot to be opened.

From what I gather SocialSpark is pretty much driven by blog traffic unlike other paid ad programs that are driven mainly by PR or Alexa ranking. This means that despite a zilch PR ranking, you can still grab opportunities so long as the ad suits your blog theme and that you are quick enough to reserve them. Yes, the ads run out fast!

The people behind Izea surely are very creative and innovative. With the success of Payperpost and now SocialSpark, I wonder what they will come up with next. Maybe a paid blogging cum social networking site where you can also share video clips and music within your blogging network, well, who knows?